Kawaii, but make it subversive: Japan’s latest fashion is more than its frills The Japan Times
All-conquering cute It is hard to believe that we are approaching a decade since Kyary Pamyu Pamyu reignited international interest in Japanese kawaii with her 2011 hit song “Ponponpon.” Perhaps “reignited” is an inappropriate word for something that has never stopped smoldering, but it is hard to deny that the song, or more accurately the…
